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Signage at a Wells Fargo bank branch in New York.

Industry Spotlight > Wirehouse Firms

Wells Fargo Launches Program for Advisors Serving Sports, Entertainment Clients

By Jeff Berman

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Wells Fargo on Wednesday announced the launch of a program that the wirehouse said was focused on recognizing and supporting financial advisors who serve clients within the sports and entertainment sectors.

In conjunction with the new program’s launch within the firm’s Wells Fargo Wealth & Investment Management division, the firm announced the introduction of a Sports & Entertainment Accredited Wealth Management Advisor (SE-AWMA) designation.

The SE-AWMA designation is a “first-of-its-kind” professional designation that Wells Fargo said is being offered by the College for Financial Planning, a Kaplan company.

As a result of the new program and designation, “financial advisors serving clients in these industries will be even more equipped to help with their clients’ unique financial needs, including sudden wealth, uneven income flows, philanthropy, and wealth and legacy planning,” according to the company.

Wells Fargo pointed out that it “has a long history of serving the complex needs of clients with significant wealth.”

“The new Sports & Entertainment Program shows our commitment to both our financial advisors, and the affluent and high-net-worth clients that they serve,” said Clarence Nunn, executive vice president of wealth and investment management, in a statement.

Julie Caperton, head of Wells Fargo Private Bank, added: “There are distinct needs that clients in these industries have, and supporting this designation for our financial advisors gives them even more credibility when serving them.”

“Sports and entertainment professionals often have needs that change over time — and sometimes change very quickly,” she said. “We provide access to a diverse team of highly credentialed specialists who can uncover clients’ individual financial objectives and align those with their values and aspirations.”

Wells Fargo has more than $1.9 trillion in client assets, it said Wednesday.

(Image: Bloomberg)

Jeff Berman

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