(Related: 10 Things Advisors Can Do When Snowbound
“It’s a young person’s game.” How often have we heard that? As we age, we worry about being sidelined. There’s even a board game about “Downsizing” based on the TV series “The Office.” As Baby Boomers age, we see younger people with a far better grasp of technology taking center stage. But there’s hope!)
The Economist magazine came out with “The World in 2020,” a collection of forward-looking articles. One talks about the “The Decade of the Young Old Begins.“ It’s worth a read.
Here’s the scoop. The Japanese have developed a demographic for many people within the age bracket of 65 years through 74 years old. They’re the “Young Old.”
I know what you are thinking: “If only there was a cool acronym.”
There is! People ages 65 through 74 are the “YOLDs..
This group of people are in good health. They are active. Your gym likely has plenty of them. They might have retired from the workforce, but they have no intention of retiring from life.
The article points out this has an effect on the insurance industry.