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Portfolio > Investment VIPs

Orion Advisor Services Launches Free Peer-to-Peer Model Marketplace

By Emily Zulz

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Orion Advisor Services launched a new model marketplace application for advisors.

The new centralized marketplace, called Orion Communities, will allow advisors and strategists to share and access custom model portfolios while still controlling and implementing trade execution.

Orion Communities is an interactive peer-to-peer exchange that allows Orion clients utilizing its Eclipse trading platform, along with other strategists, to share model portfolios on an open-source platform.

Orion has partnered with asset management firms Russell Investments, BlackRock and CLS Investments, which will share their own models, portfolio building tools, market updates and commentaries with the Orion advisor community. Many of these models are being offered at zero charge for Orion clients on its Eclipse platform.

“In a dynamic market, it is important for advisors to work together to offer the best possible investment solutions for their clients, and we recognized the market demand for a platform like Communities,” said Todd Clarke, managing director of NorthStar Financial Services Group, the parent company to Orion and CLS Investments. “With Communities, Orion is making it easier for advisors to access and leverage each other’s expertise, helping them diversify their practices and serve clients more efficiently.”­­

The trade review and execution is completed by each strategist firm, in accordance with existing trading processes. When a strategist shares their models on Communities, they upload their agreement to the platform. The subscribing advisor interested in the models then signs off on the agreement and payment terms. Orion’s system helps support payments, but the strategists are responsible for negotiating the terms and exchange of payments.

Tax loss harvesting and asset location will continue to be optimized in Orion’s Eclipse, the firm’s next-generation platform, which helps enable advisors to trade and rebalance portfolios in a tax-efficient manner.

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