Veterans of the National Association of Independent Life Brokerage Agencies (NAILBA) annual conference know that each year they’ll see exhibitor booths that top those at last year’s event.
The organization’s 35th meeting this year in Dallas is no exception.
The NAILBA 35 exhibit floor plays home to 114 booths, all of them vying for foot traffic and attention from the numerous attendees who will pass through the hall. Some exhibitors take this initiative to the next level.
The following are our picks for best booth at NAILBA 35.
Conference photos by Emily Holbrook
This exhibitor wins points for both interactivity. Here, attendees can “walk in an agent’s footsteps” by stepping on the yellow pad, at which point a video plays, explaining the challenges and needs of today’s insurance agent.
This insurance behemoth is embracing the spirit of the Southwest by adorning their NAILBA booth with traditional western decor. Can you spot the rooster? And yes, that’s real hay.