This is the fourth presidential election campaign I’ve experienced, or shall I say, been subjected to, since I joined Investment Advisor in 1999. As with those prior elections, in our coverage in the magazine and on AdvisorOne.com we’ll take a down-the-middle approach to evaluating the political parties’ platforms. In an objective way, we’ll illuminate the major parties’ candidates’ positions on those areas that are of critical importance to you and your clients—just search “Election Impact 2012” on the site. That’s where you’ll find information about the candidates and their positions, who’s monetarily supporting whom, which members of Congress or the D.C. regulatory bodies will be stepping up or stepping down post-election, and what the implications are likely to be of an Obama or Romney victory in areas like energy, trade and foreign affairs.
Oh, and we’ll be including the Truth-O-Meter from PolitiFact.com on that home page—a Pulitzer Prize-winning service, originating with the Tampa Bay Times, that in a nonpartisan way evaluates the statements of the candidates and their party colleagues for their, well, honesty.
I think of PolitiFact in the way that you probably think of the investment research services you use: If you’re looking for a small-cap fund to add alpha to a client’s portfolio or attempting to create the appropriate asset allocation mix for a 55-year-old pre-retiree, you’ll likely take advantage of the smarts of various people in that business that you’ve grown to respect over the years, then add your own expertise before sending in a trade order.