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Financial Planning > Behavioral Finance

Pessimistic not scared

By Mercedes Jackson

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According to a survey conducted by LIMRA in mid-October, U.S. consumers are content with their investments and banking or insurance arrangements during this financial crisis.

LIMRA is a worldwide research and consulting organization that aids more than 850 insurance and financial service companies, to increase their marketing distribution effectiveness.

“Even with the overwhelming news coverage of the current economic crisis, only 16 percent of consumers surveyed have taken any action with regard to their financial portfolios,” said Robert Baranoff, LIMRA senior vice president for member benefits.

Consumers are losing faith in government regulators. Studies show a decline in consumers’ faith in financial institutions — confidence is higher in insurance companies.

When consumers where asked how they plan to adjust their future financial situation, 52 percent plan to reduce their debt and 11 percent will take money out of non-retirement savings and investments.

Consumers are pessimistic about the financial crisis, but realize the personal changes needed to be made in order to survive.

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