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Practice Management > Building Your Business

Aflac To Roll Out New Ads

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Aflac Inc. is preparing to send its spokesduck out to the worksite.

New print and radio ads will show the Aflac duck in a variety of business settings, including a hospital nursery, a mechanic’s garage and an ice cream parlor, according to Aflac, Columbus, Ga.

The campaign will present offering Aflac insurance policies as a good way to help recruit and keep employees without adding to benefits costs.

The campaign was created by the Kaplan Thaler Group, New York.


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