NU Online News Service, April 22, 2004, 5:11 p.m. EDT – The boundary between traditional group benefit brokers and worksite benefit brokers is blurring, says Eastbridge Consulting Group Inc., Avon, Conn.[@@]
Recent Eastbridge surveys have found that 90% of employee benefits brokers now sell at least some voluntary worksite benefit products, and that about 60% of worksite brokers sell traditional group products.
Other Eastbridge survey results:
- About 60% of worksite brokers and 80% of group employee benefits brokers sell individual life and health products.
- About 60% of employee benefits brokers and 20% of worksite brokers sell retirement products.
- More than half of brokers team up with other brokers to offer clients more benefits choices.