Apex Acquires Automated Rebalancer

AdvisorArch automates previously time-consuming processes that are key to client service, according to the fintech provider.

Apex Fintech Solutions Inc., a digital wealth management fintech firm, has acquired AdvisorArch, a portfolio management company and automated rebalancer for financial advisors.

The deal adds to Apex’s RIA custody and execution platform digital advice tools that enable wealth management firms to build client experiences at scale, the firm said. AdvisorArch automates previously time-consuming processes that are key to client service, it added.

“Our deep integration into Apex’s RIA Custody and Execution Platform will make it seamless for traditional advisors and fintechs to automate their rebalancing process while also offering additional services such as tax-loss harvesting capabilities and direct indexing,” according to Mike Kerins, the former co-CEO of AdvisorArch who is joining the Apex team.

Apex CEO Bill Capuzzi said, “Our long-standing commitment to advisory has led us to adapt our world class fintech brokerage offerings to suit the evolving needs of the next generation of financial advisors.”

This acquisition also aims to give financial advisors access to direct indexing without minimum account sizes or transaction amounts.

“Led by a founding team of former industry professionals, AdvisorArch solves for critical pain points that finally give midsize RIAs a meaningful edge,” Priya Malani, Stash Wealth founder and CEO, said in a release. “The platform allows us to rebalance all of our accounts across multiple models easily with only a few clicks. It saves us so much time.”

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