Global Atlantic Adds Income Planning Campaign

The campaign includes a website for consumers and a site for advisors.

An excerpt from Global Atlantic’s new consumer-oriented income planning website. (Image: Global Atlantic)

An annuity issuer has developed two new websites in an effort to encourage Americans to prepare for retirement income needs.

Global Atlantic Financial Group has added a site at GetIncomeReady.com to reach out to consumers, and a site at IncomeReady.com to reach out to financial professionals.

(Related: 5 House Districts With the Highest Ratios of Older People to ‘Working-Age’ People)

The consumer-oriented “Income Ready” site offers videos, sample stories, and a retirement income needs calculator.

The financial professional site provides a guide to responding to common consumer objections to annuities.

The financial professional site also offers users access to a live Alliance for Lifetime Income workshop on how financial advisors can help clients with retirement income needs.

— Read Companies Form Lifetime Income Outreach Allianceon ThinkAdvisor.

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