TD Ameritrade has rolled out a virtual reality tool to give investors exposure to popular stock and options exchanges and a Bitcoin mine. The project involved work with Oculus Go from Facebook and was announced last week in Las Vegas at TD’s Investor Education Conference.
“Finance is often abstract, and we’re excited to take first step in using the power of VR, combined with our expertise and knowledge, to further demystify the often complex topic of investing,” according to Sunayna Tuteja, head of strategic partnerships and emerging technologies for TD Ameritrade. “We’re on a journey to break down more barriers to entry when it comes to investing in the markets, and this is one more way we can do that.”
Investors can access the TD Ameritrade experience via the Oculus Video app on the company’’s main menu or through the Oculus mobile app on a mobile device.
“Learning through an interactive experience is an exciting and immersive way that will help investors understand more complex issues and retain the knowledge learned for their own financial futures,” said Lee McAdoo, managing director of Investor Education at TDAmeritrade, in a statement.