For many U.S. adults, the idea of thinking about having enough money for retirement may be more exciting than it is scary, according to analysts at Lincoln Financial Group.
The opposite appears to be true of thinking about unexpected medical bills.
Lincoln has included data on how consumers feel about different types of financial planning in a new survey report. The Radnor, Pennsylvania-based company based the report on results from an online survey of 2,500 U.S. adults ages 18 and older.
Methods
Lincoln asked consumers, "When thinking about your financial future, what most excites you?"
The company also asked, "When thinking about your financial future, what most scares you?"
The list of exciting situations was different from the list of scary situations, but there was some overlap. Lincoln put thinking about "having enough retirement money" and "affording health care costs" on the exciting list. The company put "saving for retirement and "unforeseen health expenses" on the scary list.
Consumers could choose several "most excites" and "most scares" options when they took the survey.
The Exciting List
The survey participants told Lincoln that they think the idea of planning for having enough retirement money is about as exciting as thinking about paying for travel, and more exciting than thinking about many other financial topics.
Retirement money thinking tied with travel money thinking for first place in the "excites" rankings.