Now that you’ve written your optimized, relevant, original blog content, it’s time to learn how to stretch it to benefit your business.
Repurpose blog content for social media. Besides simply promoting your blog title in a tweet or Facebook post, your content can be dissected to provide additional posts and updates to bulk-up your content calendar.
The following steps will help you break down your blog posts into shareable snippets:
1. Outline the content. Create an overview of the blog post. While it takes a little bit of time, this provides a great snapshot for potential readers. To make it easier, create an outline before you write the initial piece of content. If outlines are not your style, make a list of the main points.