Prudential, MetLife Gain After Senate Eases Dodd-Frank for Insurers

Prudential Financial Inc. and MetLife Inc. rallied after the Senate approved a bill that gives Federal Reserve regulators more flexibility in how they apply capital rules to the biggest U.S. life insurers.

Prudential climbed 2.4% to $88.09 at 4:01 p.m. Wednesday in New York. It was up 0.16% in afternoon trading Thursday. MetLife jumped 3%, the biggest gain in the 83- company Standard and Poor’s 500 Financials Index, but was down 0.64% Thursday afternoon.

The bill eases a Dodd-Frank Act provision that imposes bank-like capital standards on insurers that are deemed systemically important. Prudential was named systemically important last year and MetLife is in the final stage of a government review to determine whether it gets the same designation.

“It is becoming increasingly clear that the Fed will be given the flexibility to tailor its regulation of insurance companies,” Ed Mills, an analyst at FBR Capital Markets, wrote in a research note today. “This should be a strong positive for the insurance firms deemed systemically important.”

MetLife has said regulatory uncertainty poses the biggest challenge to meetings its profitability target. The New York- based insurer hasn’t authorized a share repurchase since 2008.

Prudential Vice Chairman Mark Grier said today that he’s encouraged by the Senate’s action, and that the Newark, New Jersey-based insurer can meet any reasonable capital standard.