Want to know where the biggest opportunity for sales growth is today?
Do you want to know the one sure thing you can do to blow out your numbers and crush the competition?
Turn your sales organization into a teaching organization.
Times have changed and so has your job. Sales leaders used to be able to build up their organizations by pitching and closing, but those days are gone.
No one wants to be pitched to, and closing will happen by itself if a salesperson does his job right.
Here are some key points about the sales environment you’re facing today:
- There is way too much information on the web.
- Your customers and prospects are way too busy to waste their time listening to your pitch.
- In most cases, prospects are 50-60 percent through the buying cycle before they ever talk to you.
Today salespeople must be able to teach their customers and prospects, to educate them.