HighTower says it is the first U.S. wealth management firm to offer advisors access to the Mercer Advisor Portal.
The Chicago-based company, which is owned by its advisors, said early Monday that the portal means advisors and their clients will now benefit from institutional manager research methodology.
“The financial crisis highlighted the critical need for an evolution in investment selection and portfolio construction, and the Mercer Advisor Portal [or MAP] offers advisors an innovative alternative to traditional portfolio modeling approaches that rely primarily on quantitative analysis,” said Matthias Paul Kuhlmey, partner, managing director and head of Global Investment Solutions at HighTower, in a press release.
“Mercer’s dedication to creating tools that improve advisor performance aligns perfectly with HighTower’s commitment to deliver innovation to its advisor partners through sophisticated investment selections, technology and research,” Kuhlmey said.
According to HighTower, MAP combines historical performance analysis and forward-looking research provided by Mercer’s 100-plus researchers worldwide, who monitor more than 25,000 investment strategies. Mercer says it developed MAP as part of the ongoing growth of its wealth management consulting and solutions work last year.