Results from a new study reveal that American adults of all ages–Millennials, GenXers and Baby Boomers–believe their own generation is the healthiest.
Published by Aetna Inc., Hartford, Conn., the report reveals that nearly half the people surveye (45 percent) name their own generation as the healthiest, followed by their parents’ generation (32 percent) and the younger generation (23 percent).
The findings come from Aetna’s “What’s your Healthy?” study, a survey of 1,800 Americans ages 25-64 conducted online recently by Harris Interactive. The research is a part of Aetna’s “what’s your healthy?” national marketing and advertising campaign.
“We are committed to improving the health and well-being for all generations, and these insights are valuable as we build new tools and resources to help individuals and families achieve their unique health goals.”
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Other generational differences include: