In the early ’90s, the most popular monthly comic book titles might sell more than a million copies each. Now, one-tenth of that is considered a great month. However, the business has never been more important if you think of comic books, and the people who create them, as a character and storyboard lab for a movie genre that has generated tens of billions of dollars over the past decade. Marvel Comics has leveraged its characters, such as Iron man, the Hulk and X-Men, into some of the best brands out there. But don’t count out DC—Marvel’s arch nemesis—which last year began reinventing a 52-title line in which every comic book simultaneously started or restarted from issue No. 1 in the attempt to attract new readers and excite old ones.
The groups are working to get the Secure Act out of neutral.
Prudential leads the list of backers for the Louisville event.
The firm sees less issuer excitement about plans that cost more than $50 per month.
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