Have you heard—“blog” is out, “Tumblr” is in. The micro-blogging site has developed into a more serious platform for brands. There are over 50 million blogs on Tumblr, which could mean a lot of people looking at your site. Tumblr makes juggling another social media site a bit easier by integrating with Facebook, but embraces a design-oriented aesthetic for anyone looking for more distinction than a generic Facebook page. For a more professional look, design a custom theme or choose a free one from Tumblr’s theme garden. Still too overwhelming? Eight classic, professional themes perfect for small businesses have already been narrowed down to make selecting the best theme even simpler.
The United State is not near the top of this list.
Organizations in the mix include Sun Life U.S., LifeQuotes.com, Allsup, Cigna and MetLife.
Before you send us an angry email, please read all the way to the end of the author's latest column.
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