An aggregator of personal health data plans to unveiled a new service designed to help mid-sized brokers and financial advisors sell more life insurance. 

Hooper Holmes, Basking Ridge, N.J. (NYSE Amex:HH) announced today that it will debut its Life Application Processing Platform at the company’s exhibition at the Association of Home Office Underwriters conference beginning Sunday, April 29, at the Loew’s Royal Pacific Resort in Orlando, Florida.

Developed in partnership with IT providers, the new solution is designed to complete applications for multiple life insurance companies, the company says. With a single click, producers submit a short form online and Hooper Holmes completes the application process.

The new platform leverages Hooper Holmes’ service capabilities, including Hooper Holmes’ call centers, technology platforms, paramedical examiner network, and underwriting expertise. By accessing iPipeline’s Velocity Platform, Hooper Holmes’ call center specialists will process applications using the iGO e-App solution, the company says.

Dan L. Dodson, Hooper Holmes’ senior vice president for life insurance, says the application processing platform provides comprehensive case management.

“We take on all the forms, scheduling and information gathering,” he says. “We follow up with applicants. We collect all the health information, schedule the exam services, and do a complete quality assurance review before the application goes to underwriting.” And we transmit the data to the carrier.”