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April 29, 2010 at 08:00 PM
Over half of middle-income women feel dissatisfied with their current financial situation and uncertain about their future financial needs, according to a new survey on reaching women customers.
Furthermore, almost a third of the women didn’t know how to achieve their financial goals, say researchers from LIMRA, Windsor, Conn.
Nine in 10 middle income families do consider adequate life insurance coverage to be one of their financial goals, the researchers found. But of all respondents, a third thought they had not achieved this goal, and women were more likely to feel this way than men, the researchers said.
Married women, in particular, tend to believe their households need more life insurance coverage compared to married men, the researchers say.
Other findings:
–Over a third more women than men say they worry about not being able to afford long-term nursing care.
—54% of women felt they were not saving enough for retirement, while 49% of men felt the same way.
