Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
ThinkAdvisor

Retirement Planning > Retirement Investing

Merrill Discovers Retirement

X
Your article was successfully shared with the contacts you provided.

It appears that Merrill Lynch, now ensconced in Bank of America, has realized the importance of retirement planning to its clients and potential clients, and the complexities that go along with retirement planning, and is moving to better position its army of financial advisors to compete in the space.

Speaking to reporters on January 14, Sallie Krawcheck, president of Bank of America Global Wealth and Investment Management, lauded the broker force at Merrill, noting the long average tenure of its brokers and the high investments the firm makes in training and technology. On retirement specifically, she noted that 20% of the Merrill broker force already had accreditation in retirement–that is, have the CRPC designation, or Chartered Retirement Planning Counselor, a designation awarded by the College for Financial Planning.

Krawcheck went on to deliver the findings of a Merrill quarterly survey on affluent Americans and retirement, which found, for example, that only 31% of respondents had worked with an advisor when planning for retirement, while more than half (55%) wished they had started doing so sooner.

Krawcheck said that “Helping our clients plan for retirement will continue to be a core focus for our business in the years ahead,” and that its “experienced Financial Advisors” will work closely with clients “to better understand their lifetime aspirations,” and that coupling this “personal approach” of the brokerage force, offering “a sophisticated portfolio of financial solutions,” will help clients “minimize the complexity and uncertainty associated with retirement, allowing them to concentrate on what matters most.”


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.