Consumers who set up health savings accounts may be excellent prospects for other types of insurance and retirement savings products.
Researchers at Claritas Inc., San Diego, have published that conclusion in a study based on the company’s latest insurance market demographic report, which draws on detailed survey data for 35,000 U.S. households.
Baby boomers in the sample were far more likely than other participating consumers to have HSAs, and 56% of all HSA holders in the sample were between the ages of 40 and 60, the researchers report.