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Lincoln Pays To Plant Trees

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NU Online News Service, April 21, 2003, 3:39 p.m. EDT – Lincoln Financial Corp., Philadelphia, is helping the National Arbor Day Foundation, Nebraska City, Neb., by offering to plant a tree in a U.S. national forest for every Lincoln Alliance Program retirement plan customer who agrees to receive prospectuses, annual reports and semiannual reports electronically.

The United States observes Arbor Day April 25.

Thirty percent of the participants in one employer-sponsored plan have already agreed to receive plan information electronically, the company says.

Lincoln is now hoping to increase the percentage of retirement plan participants who receive information electronically to 20%, from fewer than 5% before it started working with the Arbor Day foundation.