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June 06, 2001 at 08:00 PM
NU Online News Service, June 6, 10:15 a.m. – SunAmerica Inc., Los Angeles, is introducing a new retirement planning advertising campaign tonight during the first game of the NBA Championships.
The three commercials in the campaign all feature a character named “Retirement.” One spot asks viewers, “How safe is your retirement plan?”, the second, “Are you neglecting your retirement plan?”, and the third, “How hard is your retirement plan working?”
Each spot ends with the narrator assuring the viewer that “SunAmerica can help. Just ask your financial advisor. SunAmerica, The Retirement Specialist.’”
The commercials will air during the NBA Championships, the French Open, Belmont Stakes, the U.S. Open Golf Tournament and Wimbledon, SunAmerica says.
