March Calendar Skews Life Activity Numbers

Age breakouts: Here’s how U.S. life application activity changed between March 2023 and the latest month for five age groups, without any adjustments for missing business days:

• Ages 0-30: -4,8%
• Ages 31-40: -6.0%
• Ages 51-60: -9.8%
• Ages 61-70: -8.8%
• Ages 71 and older: -4.9%

Coverage costs: Policygenius, a web broker, creates monthly price charts based on the prices that term life issuers offer Policygenius customers.

The lowest price is for a 25-year-old female nonsmoker who needs $250,000 in death benefits. The highest price is for a 60-year-old male smoker who needs $1 million in coverage.

The cost for the young, female nonsmoker with just $250,000 in coverage increased to $14.44, from $14.39. The cost for the 60-year-old male smoker with a $1 million policy is $1,621.84.

In 2023, the highest age included in the Policygenius index table was 55. For 55-year-old male smokers, the cost of $1 million in coverage increased to $1,006.89, from $1,006.87.

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