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Wayne Bloom, CEO of Commonwealth Financial Network

Practice Management > Building Your Business > Recruiting

Commonwealth Sets Recruiting Record in 2022

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What You Need to Know

  • Commonwealth posted its strongest recruiting result in its 43-year history.
  • The $11.24 billion in client assets from 270 advisors in new and existing practices it added in 2022 came despite difficult headwinds.
  • Most of the assets recruited last year were fee-based.

Commonwealth Financial Network added $11.24 billion in total client assets in 2022 as the RIA/broker-dealer onboarded 270 advisors in new and existing practices across the U.S, it said Thursday.

This was Commonwealth’s strongest recruiting result in its 43-year history, the firm said, noting new assets almost doubled last year from 2021.

Also record-breaking for Commonwealth was the $90 million in average assets under advisement for new advisors, the firm said.

Most of the assets recruited last year were mostly fee-based or fee-only businesses, which Commonwealth said underscored its position as an independent RIA with the “added benefit of delivering” BD and insurance capabilities.

“Despite the difficult headwinds our advisors, their clients, and the industry faced last year, our team was extremely successful in bringing top-caliber financial advisors to our firm,” according to Wayne Bloom, Commonwealth CEO.

“Our ambitious goal of reaching $1 trillion in assets under management is rooted in a well-managed growth strategy built around our advisor-centric values,” he said in a statement. “As our recruiting results can attest, Commonwealth is the right partner for client-focused advisors who want to join a community built for financial advisors like themselves.”

He added that Commonwealth is “committed to our advisors’ independence and equip them with the innovative tools, services, and support they need to grow the way they want to.”

Advisors who joined Commonwealth in 2022 came from “across the wealth management spectrum—RIAs, independent broker-dealers, regionals, and wirehouses,” according to said Becca Hajjar, managing principal and chief business development officer at Commonwealth.

“While their businesses and goals differ, they all chose to affiliate with us for our value proposition of providing a deep bench of expertise, culture, and services to take them to the next level,” she said in a statement.

Hajjar added: “We saw increased recruiting success in 2022 with ensembles and larger enterprise firms. In addition to evolving as a leading independent RIA, our wirehouse recruiting efforts are also gaining momentum as entrepreneurial advisors want to be in business for themselves. We provide them with a ‘soft landing’ that includes our Virtual Transition Support and expanded Outsourced Business Solutions offering.”

Rival Cetera Financial Group recently said it added over $13 billion through organic recruiting in 2022. The results represented a record year for that firm’s business development team and were up from about $10 billion in 2021, it said.

Commonwealth partnered with over 2,100 independent financial advisors overseeing more than $242.9 billion in assets nationwide as of Dec. 31, it said.

(Pictured: Wayne Bloom, CEO of Commonwealth Financial Network)


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