What You Need to Know
- The companies have been supporting the campaign for 19 straight years.
- The total includes a $200,000 corporate donation.
- For the past two years, the companies have replaced street-corner-based fundraising with social media-based efforts.
Bankers Life and its parent, CNO Financial Group, have raised $424,000 for the Alzheimer’s Association through this year’s Forget Me Not Days campaign.
Bankers Life — a company that still offers long-term care insurance, along with life insurance, annuities and supplemental health insurance products — and CNO increased the total from $332,000 in 2020.
The total also is up from $369,000 in 2019, before the COVID-19 pandemic hit.
Researchers reported in Health Affairs in June that the COVID-19 death rate for Medicare enrollees suffering from dementia is about 32%.
What Your Peers Are Reading
Bankers Life and CNO have been mounting the Forget Me Not campaigns for 19 straight years. The campaigns support efforts to fight Alzheimer’s Disease and other forms of dementia.