Fidelity sign Fidelity location in Sunnyvale, California (Photo: Shutterstock)

Fidelity Investments is looking to hire technical staff for work on the expansion of its Digital Assets platform, which it rolled out in 2018.

“Since we launched, the digital assets market has grown exponentially,” wrote Peter Farland, chief technology officer of Fidelity Digital Assets, in a blog on its website about the hiring plans.

“More institutions are adopting digital assets as part of their portfolios and their needs are becoming increasingly diverse and sophisticated,” Farland said.

The news comes three weeks after Fidelity Investments said it is seeking to fill some 4,000 new client-facing positions across the U.S. over the next six months, including financial advisors, due to “unprecedented customer growth and engagement” in its business.

Farland said that over the next few months his division plans to hire “more than 20 engineers across the full spectrum of our technology stack to capitalize on increased market demand and to expand our overall capabilities.”

More specifically, the company is looking for engineers with development experience with Bitcoin, Ethereum and other digital assets. 

Digital Strategy

Fidelity Digital Assets provides enterprise-quality custody and trade execution services for crypto assets to sophisticated institutional investors such as hedge funds, family offices and market intermediaries.

Fidelity Investments has been among the first traditional financial firms to embrace blockchain and digital currencies. Even before it launched its Digital Assets platform it began accepting bitcoin and other digital currencies as donations in its donor-advised fund, Fidelity Charitable.

In August it filed a registration notice with the SEC to offer a new bitcoin fund for wealthy investors. The minimum investment for the fund, called the Wise Origin Bitcoin Index Fund I, is $100,000.

“Ultimately, we imagine a future where all types of assets are issued natively on blockchain or represented in a tokenized format,” wrote Farland in his blog.

Overall, Fidelity Investments has $8.8 trillion in assets under administration and $3.5 trillion in assets under management; it works with more than 32 million individuals, 22,000 businesses (in their employee benefit programs) and 13,5000 institutions.

Related: Fidelity Hiring 4,000 Workers, Including Advisors