In theory, binge drinking should be one of the easiest health risk factors to control.
But binge drinking, and other forms of heavy drinking, are continuing to become more common in many states, even among typical financial services prospects: people from households with annual income over more than $50,000.
Binge drinking can ruin the lives, and careers, of your clients and prospects, and it drives up overall U.S. spending, by leading to liver problems and other health problems.
Managers of the U.S. Centers for Disease Control and Prevention’s Behavioral Risk Factor Surveillance System (BRFSS) survey program collect data on binge drinking by asking the male participants how often they drink five or more drinks at a time, and female participants how often they drink four or more drinks at a time.
More articles in this Health Data Atlas collection:
- Where More Prospects Are Getting Coronary Heart Disease
- Where More Prospects Have Diabetes
- Where More Prospects Are Getting Kidney Disease
- Where More Prospects Are Having Lung Problems
- Where More Prospects Are Becoming Obese
The map shows how, according to the BRFSS data, state binge-drinking rates changed, for adults with household income of $50,000 or higher, between 2013 and 2018.
For trend data for all 50 states and the District of Columbia, see the table below.
|The percentage of adults, with annual household income over $50,000, who say they have had a lot to drink during one round of drinking, at least once, in the past 30 days.|
|The CDC survey team defines “binge drinking” as males having five or more drinks on one occasion, and females having four or more drinks on one occasion.|
|Location||2013||2018||Change (in percentage points)|
|District of Columbia||28.6||29.3||0.7|
— Read 10 States Where Stroke May Hurt Your Sales, on ThinkAdvisor.