Thrivent Adds Term Life Policy

Thrivent says a new digital system should make the product easy to customize.

Thrivent Financial for Lutherans has introduced a new term life insurance policy.

The Minneapolis-based company will sell the policy through independent agents as well as through its own career agents.

Thrivent says it will be offering the product through a digital system that should simplify adjusting the product to meet specific policyholders’ needs.

Thrivent offers a term life discussion page on its website that it says it offers level-premium terms of 10, 15, 20 or 30 years. It also offers descriptions of people who might be good candidates for buying term life insurance.

— Read Thrivent Probes LTC Planning Gap, on ThinkAdvisor.

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