Recently, my wife and I spent a week at an all-inclusive resort on the Caribbean in Mexico. We had a wonderful trip.
During the flight home, I was thinking about the reasons we had chosen this particular resort. This was not the first time we had gone all-inclusive, and likely will not be the last.
So why do we find this type of resort so special?
The reason is that we get whatever we want whenever we want with no additional fees. Generally, we prefer relaxing days on the beach and nice dinners in the evenings. But if, one day, we decide to sail or surf, it’s no problem. And if, one night, we decide to have champagne and strawberries for dinner and cheeseburgers for dessert, it’s no problem.
What Your Peers Are Reading
No matter what we want, all I have to do is call one person—the same person—and as long as my request is reasonable, he makes it happen. Why can’t more businesses be like this?