The International DI Society is working to attract agents and brokers to its 2013 conference in October, in New Orleans.
One reason to go is to network with other people who are interested in disability insurance.
Another reason is to hear presentations on what’s going on in the disability insurance market.
Still another reason is that the food in New Orleans is really good.
But I think another, even more important reason — the reason I’m daring to post this, in the face of the possibility that this will look a little too promotional — is that I’m discovering, through conversations with friends and acquaintances, that many educated, reasonably solvent people with mortgages, children and small businesses have absolutely no clue what disability insurance is.
I see survey statistics suggesting that a fairly large percentage of U.S. adults say that they know what disability insurance is and that a big minority purport to have disability insurance, but I’m starting to think that many of the people surveyed are just saying what they think the polling organizations want to hear and have absolutely no clue.