I have to admit I didn’t know Black Friday existed until I got married. I didn’t even know retail stores were open during the Thanksgiving holidays.
Reared in the Deep South, where football is something of a religion, the only thing I knew existed over those sacred days were lots of food, lots of football and lots of talking about food and football.
Oh, but these days, I am a sophisticated man of matrimony, married to a woman who doesn’t care for, gasp, football. So, as dutiful husbands do, I set the alarm clock last year for 3 a.m. and gritted my teeth to fight the masses for the so-called good deals.
Good luck getting me back. I’ve marked Black Friday off my bucket list, and, according to a report by investor site MillionaireCorner.com, I’m not alone, at least for this year.
As the report reads: “Even early-bird specials and other deals aren’t enough to lure the vast majority of investors into stores on Black Friday this year. Three out of four, or 75 percent of investors, plan to skip going shopping on Black Friday.”
The report indicates that “the wealthier the investor, the less likely they are to shop on Black Friday: 69 percent of investors with less than $100,000 in net worth are avoiding Black Friday shopping while 83 percent of those with $1 million or more in net worth are staying home.”