Research suggests the average buyer in a sales call will only remember one thing a week after the meeting. That’s because the world is cluttered with information, schedules, packed with more meetings and work than a person can handle. Buyers, the same as 9-year-olds, need context and explanations in a language that they understand. Ask yourself the following questions about your own business: What do you do, why do people decide to hire you, why don’t they do it themselves? In a world where more decisions are made with less information and context, you have a responsibility to get as clear and memorable an answer as possible for all of the buyers to understand.
The law affects access to policy loans for insureds who are getting LTC-related accelerated death benefits.
One is for a final expense and annuity IMO, and the other is for a Medicare plan IMO.
One FASB delay affects long-duration contract obligations. Another affects what happens when investments go bad.
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Many companies today are making the move to Office 365. Find out whether it’s the right move for your firm.
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