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Life Health > Running Your Business

Fear…Not, Part 2

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Franklin Roosevelt made history when he commented that “we have nothing to fear but fear itself.” With tough economic times made worse daily by the bombardment of stats and data of doom, no wonder we’re fearful to get outside our comfort zones and pitch somebody. But we needn’t fall victim to the negative mass hysteria or the fear of being rejected. We needn’t worry.

Follow this advice and you’ll finally know for a fact that rejection won’t kill you. It won’t even leave a bruise.

Be the ball: Visualize success (and its rewards). Once you’ve escaped the destructive habit of imagining the “devastating” rejection you might face, you will be able to see the light at the end of tunnel. Stop fearing and start creating positive changes in your life and career. Begin by acting confident and in control and mixing in the right amount of humor. Don’t take yourself so seriously. Take the time to literally close your eyes and visualize yourself living out your desires. Spend time each day imagining it.

How would your life be different if the client or prospect you’ve always dreamed about said yes? If you’re brutally honest with yourself, you will be motivated by the image alone, which can help you leave behind your fear of rejection forever. Imagine if one per day said yes. All you need do is ask.

Practice makes perfect: Work on your “mental game.” You must understand how to create feelings of attraction for your skills, your product or your services in order to enhance your chances of success. Creating attractive feelings has nothing to with looks or money but with becoming confident when asking for the order or the personal meeting. Start connecting with prospects on an emotional level and they will respond.

To eliminate your fear of rejection for good, you must replace your false mental image of rejection with the facts about what really happens when a confident, in-control person approaches a client or a prospect and creates an opportunity.

Yes, the world will end eventually, but it won’t be today. Now, get out there and make those calls.

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 Michael Ham is the founder of the revolutionary and successful coaching sales system found at


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