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December 04, 2010 at 07:00 PM
Barry Libert, author of “Social Nation,” says women’s leadership styles will become incredibly valuable as businesses become more socially aware.
This doesn’t mean men aren’t great leaders in socially driven businesses, Libert says, “Leading socially is challenging for both genders. But companies that level the playing field for the women under their roofs and men who are willing to espouse the more typically feminine characteristics will be more likely to grow and prosper in today’s business world.”
Here are a few ways to help you start embracing your feminine side:
1. Get to know the people around you. Women tend to be “people persons” and so are great leaders. Libert says, “ To focus on others also means listening to the desires and complaints of the people in your network. Women are naturally good at this because they tend to be the heads of the social dynamics in their families, but men can learn to do it, too. Find out what matters to the individuals and communities around you to engage with them and provide for them, on their terms.”
