Many uninsured U.S. residents are unaware of programs that might be able to help them and their children get coverage.

Researchers at Aetna Inc., Hartford, and the Financial Planning Association, Denver, have published data supporting that view in a summary of results from a Web-based survey of 1,133 uninsured U.S. adults.

The researchers found that 78% of the uninsured adults who participated believe that having health insurance is important, and 37% said lack of health insurance has hurt their health.

Meanwhile, about 63% of the participants said they were unaware or only vaguely aware of their states’ programs for helping the uninsured.

Aetna and the FPA have organized a Plan for Your Health campaign that seeks to educate uninsured adults about their options.

Plan for Your Health now is working with Magic Johnson Enterprises, New York, a unit of June Bug Enterprises Inc., Beverly Hills, Calif., to start a new educational campaign that will coincide with Cover the Uninsured Week.

The partners have created a guide aimed at the uninsured.