In a previous life, Keith Gregg, president of independent broker/dealer First Allied Securities, served in the detachment aboard Marine One, the President’s helicopter, during the Reagan Administration. Proud of his service and the Marine ethos, Gregg is also gung ho about the opportunities to help First Allied reps grow their businesses and maybe even acquire other firms. He spoke with Editorial Director Jamie Green by phone in January.
You joined First Allied back in August 2007. How are things going with the transition? We’ve got all the major changes implemented and the critical hires have been put in place; the wheels are in motion to take us to the promised land.
What is that promised land? Helping advisors really grow their business, both organically and through acquisition. Most advisors know the organic growth part of their business really well–they’ve built their business one account at a time over time; one client at a time over time. What they haven’t been educated on is the three things needed to build a business: time, people, and money.