Western & Southern Mutual Holding Company is trying to link the sales operations of a newly acquired subsidiary with the sales operations of another subsidiary.[@@]
Western & Southern, Cincinnati, says it has arranged for a co-marketing agreement for Lafayette Life Insurance Company, Lafayette, Ind., with Columbus Life Insurance Company, Cincinnati.
Western & Southern has owned Columbus Life since 1982.
Western & Southern acquired Lafayette Life, a company with 200 employees, 4,000 independent agents and $2 billion in assets, in June.