Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
ThinkAdvisor

Life Health > Life Insurance

North Carolina Insurer Reaches Out To Regular Folks

X
Your article was successfully shared with the contacts you provided.

Jefferson Pilot Financial is introducing new term and universal life policies in an effort to increase sales o consumers who earn between $75,000 and $200,000 per year.[@@]

The new “mass affluent” program also will target consumers who have net worth of up to $2.5 million, according to Jefferson Pilot, Greensboro, N.C., a unit of Jefferson-Pilot Corp.

Traditionally, Jefferson Pilot has appealed to more affluent customers, but the new program should create new sales opportunities for affiliated insurance producers and financial planners, according to Jefferson Pilot.


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.