NU Online News Service, July 27, 10:30 a.m. – Allstate Financial, Jacksonville, Fla., a business unit of The Allstate Corp., Northbrook, Ill., announced today that the workplace operations of American Heritage Life Insurance Company, Jacksonville, and its subsidiaries will change their marketing identification to Allstate Financial Workplace Division.

The name change reflects the company’s increased focus on becoming the country’s dominant provider of insurance products at the workplace, the Allstate Company says.

The Allstate Financial Workplace Division will continue to operate under current management and existing workforce in Jacksonville. The legal name of the underwriting company, American Heritage Life Insurance Company, will remain unchanged, Allstate says.

Since Allstate Financial acquired it in 1999, American Heritage Life Insurance Company has expanded to a national presence, with 22 regional sales offices operating in 49 states, Puerto Rico and the U.S. Virgin Islands, Allstate says.

Workplace marketing, also known as worksite marketing, makes insurance products available to employees at the workplace through payroll deduction payment programs. More than 23,900 agents are licensed to sell Allstate workplace division and individual products.

Workplace division products currently include universal life, term life, interest sensitive whole life, disability income, cancer, accident, hospital indemnity and dental insurance.

Allstate agents and independent brokers and agents now market workplace division products through more than 16,500 companies, Allstate says.