Credit card companies made less use of direct mail in 2009, but life and health insurers made more use of direct mail.
Researchers in the Chicago office of Mintel Comperemedia, a unit of Mintel International Group Ltd., says direct-mail life insurance offers increased 9% in 2009 and health insurance offers increased 4%.
Property-casualty offers dropped 5%, and credit card offers dropped about one-third.
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