Page 6 - Investment Advisor April 2021
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Departments                                                                         VOL. XLI NO. 4
                                                                                                         APRIL 2021





                1 | ThinkAdvisor.com              47 | Advertiser's Index          “The SEC’s final rule on RIA
                8 | Editor's Note                 47 | Classifieds                 advertising and marketing
                                                                                   has a May 4 effective date.
                                                                                   RIAs have 18 months to come
                                                                                   into compliance with the
                                                                                   new rule.” —Melanie Waddell


                                                                                     Columns


                                                                                     The Playing Field

                 Beginnings                                                          37 | Legislative, Regulatory
                                                                                     Maneuvers in Play
                 Washington Watch                 RIA Lessons & Leaders              By Melanie Waddell
                                                                                     New leaders, along with new regulations
                 10 | Will Elizabeth Warren’s     22 | Creative Planning CEO:        and exam priorities, give advisors and
                 Wealth Tax See the Light of Day?  Biden’s Capital Gains Tax Plan    broker-dealers a lot to review.
                                                  Could Kill Model Portfolios
                 Industry Insights
                                                  Women in Wealth                    The Fast Track
                 12 | The Curious Plight of the
                 Independent Broker-Dealer        24 | Samantha Russell: How to      39 | 4 Problems With Advisor
                                                  Leverage SEC’s ‘Game-Changing’     Marketing (and How to Fix Them)
                 ETF Advisor                      New Ad Rule                        By Angie Herbers
                                                                                     Consistency is key, and so is
                 14 | Goldman Unleashes Digital                                      understanding how to reach new and
                 Investment Platform for the Masses                                  developing clients.

                 ESG Horizons
                 16 | New Index Rates Companies
                 on Racial Justice Criteria
                                                                                    Broker-Dealer Beat
                 Alternative Investments
                                                                                    43 | LPL’s Kalbaugh Explains Why
                 17 | Why Investors Seeking Growth                                  Nice Guys Finish First
                 Must Look Beyond Public Equities
                                                                                    Wealth & Risk
                 Tax Time                                                           46 | How Advisory Firms Can Avoid

                 18 | The Do’s and Don’ts of      Conclusions                       Discrimination and Retaliation
                 Partnering With CPAs                                               Claims
                                                  Retirement Planning
                 Portfolio Perspectives                                             Compliance Coach
                                                  41 | Joe Duran: 9 Ways to Help
                 20 | Warren Buffett’s 9 Nuggets of   Your Clients Live Richly Instead of   48 | How to Prepare Your Firm for
                 Wisdom for Investors: 2021       Dying Rich                        an Acquisition


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             4 INVESTMENT ADVISOR APRIL 2021 | ThinkAdvisor.com
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