Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
ThinkAdvisor

The Most Googled Financial Questions, by State

X
Your article was successfully shared with the contacts you provided.

(Related: 12 Best States for Retirement: 2018)

Becoming financially literate goes a long way toward achieving financial security, and Google is increasingly facilitating this process for many Americans.

Whether it’s financing a new home or worrying about losing one to foreclosure, paying for higher education, saving for retirement, wondering how interest rates work or trying to make ends meet, people need knowledge and information.

Liberty Bank for Savings recently examined the most searched financial topics across the country, and compared these to see which ones were most searched per state.

The volume of searches indicates that some topics are on the minds of people nationwide — buying a home or a car — even if they peaked in a couple of states.

Other topics have fewer searches but are spread across many states, for example, concerns about losing homes or businesses in rural areas of the Midwest and West.

What’s clear, Liberty Bank said in a statement, is that “people across the country have their mind on their money and money on their mind.”

The bank used the Google Adwords Keyword Planner to compile data on searches from June 2017 to June 2018.

Check out the gallery for the top-of-mind financial questions people are seeking answers to on Google, and the states in which these questions are of most concern.