W&S Financial Group Distributors, Inc., Cincinnati, has announce the promotion of Michael S. Wytiaz, CFP, to senior vice president, broker-dealer distribution channel.

In his new role, Wytiaz leads all business development and sales activities through third-party broker-dealer firms. Managing the day-to-day operations of the channel, he reports directly to Mark E. Caner, president, W&S Financial Group Distributors.

“Mike has proven to be a strong and innovative leader in the broker-dealer distribution arena,” said Caner. “Expanding our presence in the variable annuity marketplace is a priority and Mike brings a record of performance in that regard. His leadership will be key to the disciplined execution of our growth strategies.”

Wytiaz joined W&S Financial Group Distributors in 2008 as the vice president of wholesaler development with more than 20 years of experience in financial services, including 16 years in management and wholesaling.

He previously served as divisional sales vice president and regional wholesaler in the bank channel for Nationwide Financial. Additionally, he held wholesaler development, sales leadership and sales vice president roles with several leading financial service firms, including Lincoln Financial Distributors, Credit Union Association, The Acacia Financial Group and John Hancock Financial Services.

A Certified Financial Planner, Wytiaz has consistently attained Million Dollar Round Table status. He holds FINRA Series 6, 7, 24, 26 and 63 registrations and is life, health and variable insurance licensed in Florida. He earned a bachelor’s degree in business administration from Robert Morris University.