Top 20 Most Valuable Brands in the World: 2013
Interbrand, a brand consultancy firm, released its list of the top 100 global brands.
Putnam Partners With New England Patriots for Marketing Effort
Putnam Investments and the Kraft Sports Group announced a marketing partnership Thursday that would integrate the financial firm’s brand with the New England Patriots.
At Ease with Expertise
When Bud Kasper began developing his practice, he targeted corporate employees who were preparing to retire. "As so often happens, your clients direct you to...