Business of Sports: 7 Big Sponsorships by Prudential
An obvious key advertising arena is sports, and Prudential is a big player. Fans would have a hard time not associating a “piece of the rock” with their favorite teams, from the Yankees to the Devils to the Red Bulls.
Top 20 Companies for Annuity Sales
Although sales of annuities fell in the second half of 2011, first-half sales were so strong they propelled total sales up by 8% in 2010, to $240.3 billion, says a LIMRA report.
Business of Sports: 6 Big Sponsorships by New York Life
New York Life invests heavily in sponsoring the games we love to watch and sees benefits beyond just name recognition.