How to Avoid Looking Stupid in Marketing and Sales
Why your gut is the best source of market intelligence and other corporate fairy tales.
3 Ways to Get Life Insurance Clients to Buy Enough Coverage
The clock is not a potential life insurance purchaser's friend.
Having difficult conversations, in a constructive way, can help your practice
Feed Me Tacos and Tell Me I’m Pretty
Being an advisor is all about balancing marketing wants and marketing resources.
7 Tips for Success From 500 Top Financial Professionals
The path to higher life and annuity sales may start with an effort just to be a great person.
How an Advisor Can Become a Better Public Speaker
Your voice can increase the odds that listeners will protect themselves, and their families, from ruin.
Life Insurance: Perception v. Reality
If you are new to life sales, you'd better have good answers to these three everyday objections.
The 5 ‘P’s for your social media marketing success
How to succeed with social media even if you don’t have the brand recognition of a multi-billion dollar corporation.
Sun Life to Discontinue VA and Individual Life Sales in U.S.
Sun Life President and Chief Executive Officer Dean Connor says that a desire to improve returns on shareholders' equity and reduce volatility were among the factors contributing to the company’s market reorientation.
Life Insurance Awareness Month: Educate. Motivate. Sell.
Houston-based Barhorst Insurance Group designed an inventive internal campaign around LIAM in September to motivate employees and ramp up sales. Did it work? How about a 112% increase in life insurance sales?