Millionaires Give Good Marks to Advisors, Bad Marks for Economy

Maritz Research finds 73% are satisfied with advisor’s performance

A comprehensive study from Maritz Research details everything from the voting habits of the well-heeled to millionaires’ views of their own advisors.

Of the later, only 28% of millionaires consider the economy to be healthy, yet they’re much more upbeat about the quality of their own financial advisors.

“Financial advisors are being perceived in a better light in 2012 as 73% of millionaires are satisfied with the job their advisor has done managing their portfolios through difficult economic times, compared to the 59% who were satisfied with how their advisor managed their portfolio through the financial crisis in 2010,” according to Rich Brose, a senior director for strategic consulting in the financial services research group of Maritz.

Brose, blogging recently on the results at Sound Check blog, first notes the “harsh reality;” only 57% believe the economy is improving and will continue to improve, a figure that is relatively unchanged from the 54% of millionaires who expected the economy to improve when they were surveyed in 2010 following the financial crisis.

“Millionaires give the government higher marks for steering the economy through difficult economic times now (38%) than in the wake of the financial crisis (23%), yet these numbers appear to be less than a ringing endorsement for the Obama Administration,” he adds. “Moreover, millionaires seem resigned to the fact that they will be paying more taxes as 68% believe their taxes will increase over the next couple of years.”

Yet taking a look at the “positive side,” Brose notes that “millionaires seem to have regained confidence in the investment industry as 84% believe their investment firms are financially stable in 2012 compared to the 74% who expressed that opinion in 2010.”

Further, he concluded, 86% are satisfied with their investment firm now compared to 67% back in 2010. 

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